1/Let's open with the gap. Glenfarclas 25 is $370 for members this week. Price its age, strength, name and style the way the rest of Dan Murphy's is priced and the going rate for those features is $271. So this week it sits about 36% over that going rate.
2/What makes up that $271? Most of it is age, at 61%. Then sherry and dried fruit at 17%, strength at 10%, and being a single malt at 7%. The reviews back the shape: an old sherry-soaked oakiness, stewed fruits, sherried vanilla, and age that comes through even at the lower ABV.
3/Its own drinker weights the same features differently: age 71%, sherry and dried fruit 19%, being a single malt 8%. So the thing they most want, age, is the thing the going rate charges most for. At about $15.58 a standard drink across roughly 24 in the bottle, it is a slow pour.
4/More is not always better. Tamdhu 15 is $202 this week and gives a Glenfarclas 25 drinker 73% of what they value, at $7.95 a standard drink. Molasses, orange peel, sweet sherry, fruitcake, dark chocolate. Two yeses: reach for the 25 for the age, the 15 for most of the feeling.
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